Page 46 - Plastics News June 2021

produCt news

EPac launches child-resistant Britvic and PepsiCo are

resealable pouches expanding their green initiatives

Pac Flexible Packaging has launched a line of ritvic and PepsiCo are expanding their green
ecertified child-resistant resealable pouches made Binitiatives by selling their lemon-lime-flavoured
with post-consumer recycled (PCR) materials.The soft drink 7UP in a clear polyethylene terephthalate
company developed the pouches in collaboration with (PET) bottle. The move is part of the companies’
Fresh-Lock, a business unit of Presto Products, and commitment to using fully recycled PET (rPET) bottles
Charter Next Generation. The pouches are made with by October. The company produces and sells brands
Charter Next Generation’s GreenArrow PCR films and such as Pepsi, 7UP and Lipton Ice Tea in the UK and
use Fresh-Lock’s new series of child-resistant zips. The Ireland under exclusive agreements with PepsiCo. The
new bottles will be available across the entire 7UP
product range, including the Regular, Free and Free
Cherry flavours. The 375ml, 500ml and 600ml bottles
will move to clear PET bottles over the coming months.
Labels on the bottle will also be updated to feature 50%
larger lemon and lime imagery on the front side and
“Clearly 100% Recyclable. Clearly 7UP” on the reverse
side. It will also include a ‘double arrow’ logo for the
fully recyclable bottle message. Britvic GB commercial
sustainability director Tom Fiennes said: “As the
UK’s number one lemon and lime drink [according to
Nielsen’s IQ Retail Measurement Service], we wanted

packaging is designed for regulated markets that require to take a step towards ensuring further transparency
resealable, child-resistant sealings. It complies with the with our consumers, both in our actual bottle designs
Federal Poison Prevention Act, Title CFR / 16 Part 1700, and by clearly highlighting the recyclability messaging.
and ASTM D3475. Approved for food contact, ePac’s “We know that consumers want more information on
packaging aims to provide a more sustainable alternative recycling, showing how important it is to offer strong
in the market without compromising the performance
qualities of a sealant film. ePac chief operations officer
Virag Patel said: “The teamwork between Charter Next
Gen, Fresh-Lock and ePac has been phenomenal and key
to being able to bring this innovation to market. “With
Presto’s focus on child safety, Charter’s GreenArrow film
engineered for sustainability and ePac’s focus on child-
resistant pouches and sustainability, we’re proud to
announce its commercial availability.” As well as moving
towards sustainable packaging, ePac plans to make its
digital printing platform more sustainable by reducing
energy usage and producing less waste compared to the
company’s existing printing methods. The company claims and simple communication on pack. “As our greenest
its platform all but eliminates inventory and obsolescence 7UP bottle yet, the move should increase the likelihood
by allowing customers to order to demand.
of people recycling the bottle effectively. The updated
Founded in 2016, ePac provides various types of flexible design also brings the sustainability messaging front
pouches and roll stock for small to medium-sized brands. and centre so consumers are confident in their
The company serves both local and global brands, recycling decisions.”
currently operating 18 facilities across the US and Canada.

Plastics News June 2021 46