Page 50 - Plastic News Issue August 2025
P. 50
FEATURE NEWS
as Pepsi change their ways to environmentally novations by returning to the use of biodegrad-
friendly and sustainable film packaging due to able plastic films production. Companies such as
providing low-waste delivery and extended Nestle, Unilever, or PepsiCo are trying out com-
shelf-life of the perishable goods. postable films in the snack packaging. Mean-
while, the smaller organic and health-oriented
Sustainable Packaging: More Than a Buzzword
enterprises choose to watch the environmen-
Sustainability packaging is not any more aca- tally-focused film solutions as the part of their
demic project but it is a reality in being applied brand identity.
practically as an expectation of a consumer, A case in point is the augmented usage of wa-
regulation and investor. Propagation of trans- ter-soluble bio-degradable plastic films to manu-
parency in supply chains has also prompted facture single-use detergent packs and personal
companies to use biodegradable plastic films as care products. These movies are fully biode-
a company branding method more than a need gradable in water so that there is no indication,
to keep up with environmental regulations.
hence they provide an ultra clean eco-friendly
These are multi-fold advantages: packaging material.
♦ Reduced Carbon Footprint: Most of the bi- Consumer Education: Bridging Innovation and
odegradable plastic films consume reduced Action
energy and emission production.
Even the greatest environmental friendly mov-
♦ Improved Waste Management: Companies ies cannot make a tangible difference unless the
can avoid their wastage ending up in landfills movie-goers are enlightened consumers. The
by using compostable films, which put the lack of connection between labeling and dispos-
waste into the composting cycles. al behavior is a key problem in effectiveness of
the biodegradable plastic films.
♦ Consumer Trust: Consumers are becoming
more interested in ethical environmental- Governments and brands are thus sinking funds
friendly films and brands that act in a re- in creating awareness on various issues such as
sponsible ecologically-friendly manner. the knowledge of the distinction between com-
postable films and recyclable plastics and ways
All these advantages are intersecting to force to dispose them respectively.
film manufacturing companies to diversify their
production beyond the conventional plastics and This educational effort is vital to ensuring the
put up finances in research and development of success of eco-friendly film solutions across in-
the new plastic film technologies. dustries.
Packaging Innovations: Brands Setting the Challenges That Persist in the Biodegradable
Benchmark Plastic Film Market
Both big companies in the FMCG and startups Even with the encouraging growth, the big issue
are establishing a new standard of packaging in-
50 PLASTICS NEWS August 2025
