Page 63 - Plastics News July 2025
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INTERNATIONAL NEWS







          Food safety tops packaging concerns in US












































                 he latest McKinsey survey reveals a            that supports value for money, long shelf life and
                 marked shift in packaging preferences          food safety—factors that are perceived to help
          Tamong US consumers, with practicality                reduce waste and control household spending.
          now outweighing environmental concerns.
                                                                Value and convenience now outweigh environ-
          US consumers are placing greater emphasis on          mental concerns
          price, product quality and food safety in their
          packaging choices, as economic uncertainty and        When making purchasing decisions, US consum-
          inflation continue to influence shopping habits in    ers consistently rank product quality, affordabil-
          2025, according to a new McKinsey survey.             ity, and convenience ahead of environmental im-
                                                                pact.
          The research, which surveyed 1,000 US consum-
          ers as part of a broader global study, highlights a   Over 70% of respondents identified these eco-
          shift in priorities.                                  nomic factors as “very important” or “somewhat
                                                                important,” with sustainability considerations
          While sustainability remains a concern for many,      trailing behind.
          consumers are now more focused on packaging



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