Page 30 - Plastics News June - 2020
P. 30

APR  announces  newest  Recycling  Demand              Lotte Mart to cut single-use plastic packaging by
          Champion companies                                     50% by 2025

             ssociation  of  Plastic  Recyclers  (APR)  has         outh  Korea  supermarket  chain  Lotte  Mart  has
          Aannounced its new campaign that is designed to        Srevealed  plans  to  halve  its  single-use  plastic
         expand  market  demand  for  recycled  resins  and      packaging  by  2025.  The  commitment  is  part  of  the
         improve plastic recycling in North America. APR has     retailer's  larger  plan  to  execute  new  eco-friendly
                                                                 packaging guidelines for its private brands. It also aims
         announced  new  commitments  during  the  June  2020
                                                                 to  launch  new  measures  to  reach  'zero  plastic  bags'
                                                                 target. The announcement makes Lotte Mart as the first
                                                                 supermarket chain in Asia to make such a commitment.
                                                                 Non-governmental  environment  organisation
                                                                 Greenpeace Seoul has welcomed Lotte Mart's initiatives
                                                                 in  tackling  the  plastic  pollution  crisis.  Greenpeace
                                                                 Seoul Plastics Campaigner Yiseo Kim said: “Lotte Mart's
                                                                 announcement  to  cut  down  on  plastic  usage  is  a
                                                                 significant  step  forward.  “Other  retailers  in  Korea
                                                                 should follow suit and use Lotte's plan as an example to
                                                                 disclose  their  plastic  reduction  targets.  “Also,  Lotte
                                                                 Mart also has dozens of stores in Vietnam and Indonesia,
                                                                 and should apply the same ambitious plastic reduction
                                                                 targets  across  their  global  operations.”  Lotte  Mart's
                                                                 announcement does not include detailed action plans
                                                                 on  how  it  intends  to  execute  its  commitments.
         Association of Plastic Recyclers (APR) Member Meeting
                                                                 Greenpeace Seoul has urged the retailer to establish an
         held virtually in light of the COVID-19 health crisis.
         Developed by the APR, Washington, The APR Recycling     effective  implementation  system  for  the  same.  The
         Demand  Champions  Campaign  helps  to  drive
         investment in and increase the supply of postconsumer
         resin  (PCR).  The  campaign  is  a  companion  to  the
         recently  launched  Government  Recycling  Demand
         Champions Program. Originally announced in October
         2017  with  10  participating  companies,  that  number
         grew to 20 companies in 2018 and resulted in more than
         30 million pounds of new demand for PCR, APR reports
         in  a  news  release.  Currently,  40  companies  are
         participating and will report their impact in October.
         The campaign includes any and all new volume PCR
         use. This can be achieved through purchasing “work in
         process”  (WIP)  goods  that  contain  PCR  for
         manufacturing facilities, developing a new application
         for PCR and increasing PCR use in a current application.
         APR,  in  partnership  with  the  Northeast  Recycling   organisation has been calling on supermarkets in South
         Council (NERC), recently expanded the scope of the      Korea to cut down on single-use plastics usage in the
         campaign  beyond  the  private  sector  to  include     country since last year. Kim added: “This is a major
         government entities. APR hosted a webinar about this    milestone  in  the  global  campaign  for  a  plastic-free
         campaign  in  late  May.  “We  look  forward  to  the   future, and other supermarkets beyond Korea and Asia
         continued  growth  and  expansion  of  this  important   must follow Lotte Mart's lead. We look forward to more
         campaign,”  says  Liz  Bedard,  director  of  the  APR
                                                                 details on Lotte Mart's plastic reduction plan and urge
         Olefins/Rigids Plastic Recycling Program. “Instead of
         allowing  a  crisis  to  force  them  to  back  off  of   the company to prioritise package-free and reusable
         sustainability  goals,  these  companies  exemplified  a   systems.”
         continued commitment to their prepandemic efforts.”


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