Page 73 - Plastics News June 2026
P. 73
IN THE NEWS
excise rules across the nation, including the ab- – Apple Thrill’. The NGO stated, “It is alarming
sence of a common definition of what counts as that liquor is sold in tetra packs marketed un-
a liquor ‘bottle’. der labels such as ‘Bunty Premium Vodka’, ‘Chelli
Mango Vodka’ and ‘Premium Romanov Vodka –
The plea argues that this packaging is easily Apple Thrill’. This is clearly intended to mislead
sneaked into schools, encourages public con- consumers. The use of fruit names alongside
sumption and drunk driving, and lacks the statu- colour photographs of apples and mangoes on
tory warnings required on other vices. Chief Jus- the packaging further reinforces this deception.”
tice of India Surya Kant described the packaging The Court highlighted that such packaging eas-
as "very deceptive," noting that these products ily conceals alcohol as fruit juice, increasing the
look like fruit juices but contain hard liquor (like risk of underage drinking. The petition was filed
vodka) and lack prominent warnings. Appearing by the NGO Community Against Drunken Driv-
for the petitioner, advocate Vipin Nair argued ing (CADD). The case is scheduled for further
that alcohol was being sold in tetra packs under hearing.
labels, including ‘Bunty Premium Vodka’, ‘Chelli
Mango Vodka’ and ‘Premium Romanov Vodka
June 2026 PLASTICS NEWS 75
