Page 62 - Plastics News - January 2024
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technology, which  sets  a benchmark  equipped with Hellweg’s digital Smart  conditions, while minimizing  efforts
          in terms of cut quality and dust-free  Control system. Together  with an  by operational personnel. The forced
          operation, according to Hellweg.   internal logic processor, the control  feed can be precisely tailored to spe-
          All versions of the grinders are   system  ensures maximum operat-     cific shredding tasks by way of numer-
                                             ing efficiency, regardless of operating  ous parameters.


         What’s next? Exploring 5 Key Packaging Trends for 2024

                                             increase in companies embracing sus-
                                             tainable initiatives,  and this trend is
                                             expected to gain even more traction
                                             in 2024. Companies are recognizing
                                             the importance of aligning with eco-
                                             conscious  consumers,  defining  their
                                             ESG  goals, and working  to reduce
                                             carbon emissions in support of the
                                             United Nations Sustainable Develop-
                                             ment goals.
                                             Beyond the  push for paper-based
                                             packaging solutions, there  is also
                                             growing awareness around the im-
             he packaging industry is constant-  pact of inks and coatings, prompting  and even  create  production-ready
          Tly evolving,  driven by changing  a shift towards more environmentally  graphics  (though  we  caution “buyer
          consumer preference  and techno-   friendly options. The BoxMaker is at  beware” when it comes to copyright
          logical  advancements.  In 2024,  the  the forefront of these  eco-friendly  and understanding how AI images are
          packaging landscape is poised for sig-  options, utilizing  HP True Water-  generated).
          nificant transformation. Staying ahead  Based inks on our HP PageWide C500   In 2024, we expect AI to impact not
          of these changes is crucial for brands  presses. These inks are not only food   only packaging design but also other
          seeking  to  thrive  in  a competitive  safety compliant but also fully repul-  facets  of the  packaging  management
          market.                            pable and recyclable.               process, including manufacturing,
          In  this  article,  we'll  explore  five  key  We anticipate that brands that put in  supply chain management, and auto-
          packaging trends that will shape the  effort to use sustainable materials and  mation. AI may soon be leveraged to
          market in 2024.                    adopt sustainable packaging strategies  estimate  demand, manage  inventory
          Trend 1: Sustainable Materials     will be favored by the market.      levels, reduce shipping costs, and find
                                                                                 new ways to streamline business op-
          Are Expected                       Trend 2: Mass Adoption of AI-Aid-   erations.
          Sustainable  materials  have  become   ed Design                       Brands that embrace AI tools are po-
          a focal point in the packaging indus-  Artificial Intelligence (AI) made an un-  sitioned to outperform their counter-
          try, and this trend is set to intensify  deniable splash in 2023 across almost   parts that do not.
          in 2024. With consumers becoming  every industry. In the field of packag-
          increasingly aware of packaging’s im-  ing, AI is revolutionizing the design  Trend 3: Adopting Digital Print
          pact on the environment, demand will  process as AI-aided design continues  from the Start
          continue to rise for eco-friendly pack-  to rise. As AI tools become more in-  Digital  print  and  finishing  continue
          aging  solutions  that  are  biodegrad-  tegrated  into  professional software   to reshape the packaging industry by
          able, compostable, and made from  platforms, we will see  an increased   revolutionizing packaging production.
          recycled materials.                use for both graphic and structural   More and more brands are opting for
          In  2023,  we  witnessed  a  significant   design, offering more efficient ways to   digital print from the start due to its
                                             ideate and refine packaging concepts,



          62   PLASTICS NEWSASTICS NEWS                                                               January 2024
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