Page 46 - Plastics News March 2022

PRESS RELEASE

Global masterbatch market set to prosper despite the challenges ahead
AMI Consulting, Bristol, 08/03/2022 batch market is fairly evenly split be- scale. Therefore, the research focus of
The masterbatch market continues to tween the four main types of black, many key players is now on sustaina-
be incredibly dynamic, maintaining white, colour and additive. In value bility and how to better implement a
growth throughout the pandemic in terms, however, colour masterbatch sustainable approach to their product
all major global regions, and outper- dominates the market. formulations. AMI’s new report on
forming the growth of both GDP The market for additive masterbatch- Global Masterbatch markets analyses
and the underlying polymer demand. es will outpace the growth of other the impact of this ongoing sustain-
It is now a market worth more than masterbatch products, propelled by ability drive on masterbatch industry.
US$ 30 billion. The sector is expected the surge in demand for more ad- This study provides the reader a de-
to go from strength to strength over vanced product formulations to meet tailed view of global masterbatch
the next five years, with the average the evermore complicated customer production and demand and how
annual growth rate exceeding 5%. requirements that combine pigments the sector will shape up in the next
Unsurprisingly, the fastest double- with various additives. Much of the five years in different global regions.
digit growth will be present in the product innovation still takes place It discusses the major trends driving
developing global regions, whereas in the more developed markets, but the market and trade flows in a global
more moderate growth rates will be other regions are quickly catching up, scale to provide companies detailed
experienced in the well-established and indeed, the fastest growth for all information to help them with their
markets of Europe, North America product types will be present in China key investment and marketing deci-
and North East Asia. and the Indian subcontinent over the sions.
The new report Thermoplastic Mas- forecast period. China is the largest Furthermore, industry consolidation
terbatch Global Market 2022, from supplier of masterbatch in the world, at the processor level is also likely to
AMI Consulting provides a com- with much of the output consumed drive a more streamlined structure for
prehensive analysis of current status by its own vast manufacturing sector. the masterbatch industry. All this is
and the future prospects of the global In the Indian sub-continent, the mar- having a major impact on the supply
masterbatch market. Both produc- ket will grow incredibly strongly, in and structure of the sector, and how
tion and the demand for different double digits for many applications, it will develop in the future. The con-
masterbatch types (black, white, as an increasing number of convert- sequences will be real winners and
colour and additives) is analysed in ers implement more sophisticated losers among market participants.
detail for eight global regions, along manufacturing technologies and use
with the demand from major end-use masterbatch as opposed to traditional The study is relevant to all those seek-
markets. The competitive landscape colouring methods. ing to understand the latest develop-
is also reviewed, with key players for Whilst increasingly sophisticated ments in the masterbatch industry
each product and region identified technical performance is a require- and is therefore suitable to anyone
and their latest activities explored. ment by many converters, there is from resin, pigment and additive pro-

In volume terms the global master- also an ongoing pressure to make ducers through to end users of plas-
tic products, and of course to mas-
the products more environmentally terbatch manufacturers themselves.
friendly and easier to recycle in re- The report delivers a comprehensive
sponse to upcoming legislation and assessment of the current industrial
consumer and brand pressure. As a situation and forecasts future devel-
result, the masterbatch manufactur- opments of the sector.
ers are having to develop new prod-
ucts and adapt their existing product
formulations in a relatively short time

46 PLASTICS NEWS March 2022