Page 47 - Plastics News May 2023
P. 47

BUSINESS NEWS






         ReCon2 Announces Partnerships with Sourceful                                Taking the Pulse of
         and Bright Green Plastics
                                                                                   Plastics Industry M&A
                                                                                            Activity












                                                                                  Despite a challenging environ-
                                                                                  ment, buyers are still out there.
                                                                                  Deals are dependent on a com-
                                                                                  pany’s  business performance
                                                                                  and the economic health of its
          Recon²  – a not-for-profit start-up company out of the University of    end markets.
          Manchester, UK – has partnered with On-Pack Recycling Label (OPRL)
          Ltd and a cohort of sustainability-focused companies to further develop       hile the plastics market  is
          a patent pending technology for quantifying recycled content in plastic   Wfacing uncertainty  fueled  by
          products and packaging. Sourceful and Bright Green Plastics are the     inflation,  interest  rate  hikes,  and
          two latest companies to join the cohort – which also includes ProAm-    geopolitical  issues  that  concern
          pac, Reckitt, and Kraft Heinz.                                          businesses  and investors  alike,
                                                                                  there is still significant demand for
              urceful and Bright  Green Plas-  scale for HDPE, LDPE, PP and PET –   high-quality  companies from both
          Otics will work with Recon² and  can be assessed reliably, independent   strategic  and  financial  buyers,  but
          the University of Manchester to begin  of processing steps, additives, and   not all companies will be equally af-
          trialling the technology on an industri-  product type. The tracer molecule is   fected by the challenging environ-
          ally relevant scale across a number of  also FDA and REACH approved and is   ment.
          packaging  formats,  such  as  flexibles  invisible under ambient lighting.   Is M&A activity still strong?
          and bottles. At present there are no  In conjunction with Recon², OPRL
          widely available technologies that can  are co-developing a trust mark certi-  There  has been a slowdown in
          analytically  determine  the  recycled  fication and auditing system to inform   M&A activity  recently, given  the
          content of a plastic item. As new leg-  customers  about  the  post-consumer   uncertainty in the markets, but for
          islation in the EU and UK – such as  recyclate  (PCR)  levels  in plastics.   business owners looking to exit,
          the UK’s plastic tax – come into force,  Recon²’s core technology  explored   the  relevant  information is their
          such testing and assurance methods  in these pilot trials will underpin this   business’ performance as well as
          will become critical.              certification,  thereby  increasing  cus-  the health and outlook of the end
          Recon² works by incorporating min-  tomer  confidence  in  products  that   markets that the company serves.
          ute quantities of fluorescent “tracer”  claim to meet important sustainability   In addition, the ability for buyers
          molecules  into  the  plastic  structure.  targets.                     to raise capital for acquisitions is
          These  molecules enable the direct  Wing Chan, CEO and Co-founder       more difficult and more expensive
          quantification  of  recycled  content  in  of Sourceful, said: “We’re  excited
          plastics with a quick scan directly on  to partner with Recon²to make this   in the current environment, which
          the surface, aiming to prevent any  ground-breaking  technology  acces-  is a further drag on the overall
          wasteful additional processing steps  sible  to climate-conscious  brands of   M&A market. Specifically, the cost
          and keeping  costs low and speed  all sizes. Investing in technologies like   of  capital  for  acquisition  financing
          high.  The  cohort claims that  within  this is critical to building transparency   is meaningfully higher  than it was
          minutes, the recycled content of any  and confidence in supply chains.”  a year ago, which can have an im-
          plastic product – thus far proven at lab                                pact on a buyer’s ability to meet a
                                                                                  seller’s value expectations.
                                                                                                 PLASTICS NEWS 47
          May 2023
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