Page 43 - Plastics News Issue November - 2024

INTERNATIONAL NEWS
A strategic move towards deeper
global collaboration
o further promote the innovations and
applications of plastics and rubber tech-
Tnology, Adsale Exhibition Services Ltd.
(Adsale), the organizer of CHINAPLAS, one of
the world’s leading plastics and rubber trade
fairs, proudly announces its debut initiative, the
“Spotlight on Malaysia: Buyer Program”. This
initiative strategically partnered with the Malay-
sian Plastics Manufacturers Association (MPMA)
for the 37th CHINAPLAS, which will be held at
Shenzhen World Exhibition & Convention Center
(Bao’an, Shenzhen), PR China from April 15-18,
November 2024
2025, aims to leverage the reputations of both
parties for strengthening international business
connections, and for adhering to CHINAPLAS’
mission in enhancing technological exchange
and global trade cooperation.
Malaysia’s plastics industry plays a vital role in the
country’s economy, serving various downstream
manufacturing sectors, including electronics and
electrics, automotive, food and beverage pack-
aging, medical and healthcare, building materials,
etc. The market is projected to reach USD 3.89
billion in 2024and grow to USD 4.71 billion by
2029, representing a compound annual growth
rate (CAGR) of 3.91% over the forecast period.
This growth is driven by increasing demand from
the downstream sectors and innovations in the
plastic and recycling technologies.
As along-standing partner of CHINAPLAS,
MPMA has been providing strong support, such
as recruiting delegations, co-organizing webi-
nars, and participating in CHINAPLAS concurrent
onsite events. The launch of the “Spotlight on
Malaysia: Buyer Program” represents a signifi-
cant milestone in this collaboration. This initiative
is expected to intensify the appeal to interna-
tional visitors and further establish CHINAPLAS
as an iconic trade show for the global plastics
and rubber industries. The partnership between
Adsale and MPMA is poised to deliver substan-
tial benefits for both parties and the industry as
a whole. Adsale anticipates that more partners
will join this initiative in the future.
"It is our honor to have Malaysia under the spot-
light of CHINAPLAS 2025 and we feel excited
PLASTICS NEWS 43