Page 64 - Plastics News October 2024
P. 64
BUSINESS NEWS
Dow Launches REVOLOOP Recycled Plastics Res-
ins For Cable Jackets, Advancing Circularity In
The Global Wire And Cable Industry With Post-
Consumer Recycled Content
roduct launch supports customer sustain- cular ecosystem, underscoring Dow’s ambition
ability goals and marks a notable mile- to ”Transform the Waste” by commercializing
Pstone in Dow’s commitment to advancing three million metric tons of circular and renew-
circularity able solutions annually by 2030.
This additional offering in the REVOLOOP Recy- “With the launch of REVOLOOP Resins for the
cled Plastics Resins portfolio allows customers in global wire and cable industry, we are expand-
all regions to incorporate post-consumer recy- ing our sustainability portfolio while helping our
cled (PCR) content into cable jacketing without power and telecommunications customers meet
compromising high quality and performance their own targets,” said Edit Berczi, global wire
and cable marketing manager for Dow’s Pack-
Dow announces the launch of a range of REVO- aging and Specialty Plastics business. “This of-
LOOP Recycled Plastics Resins that incorporate fering, along with our steadfast commitment to
post-consumer recycled (PCR) material into ca- quality and reliability and the high importance
ble jacketing to help address customers’ varying we place on safety, helps support our custom-
needs and circularity goals across the globe. ers’ approach to PCR across the globe.”
This latest addition to the REVOLOOP Resins By combining its vast industry knowledge, cut-
portfolio prioritizes similar performance as virgin
ting-edge technology development and reliabil-
plastic material for cable jackets while offering ity as a trusted one-stop-shop supplier for the
sustainability benefits, marking a milestone in
wire and cable industry, Dow is contributing to a
Dow’s commitment to advancing circularity. transformation in the processing and application
of PCR ingredients – offering customers more
Adopting PCR into wire and cable products
global options to meet their goals.
helps divert plastic waste from landfills and the
natural environment by introducing it to the cir- Source: Dow
64 PLASTICS NEWS October 2024
