Page 36 - Plastics News April 2024

COMPANY NEWS

Haitian launches Generation 5 Machines to target efficiency in UK
plastics.

20% and 40% on our previously
already impressive figures. This is
showing circa 80% energy savings
vs. fixed or variable pump machines,
which still make up the bulk of the UK
market.

So, how has Haitian achieved this?

Features which were previously
available as additional options
are now included as standard
specifications, including new energy-
saving technology, both hardware and

he new Generation 5 range of because technological improvements software. It’s fair to say that these
THaitian moulding machines will are happening so quickly. We have options would have cost thousands of
be hitting UK shores in the coming over 700 people working in R&D, Euros previously, but our economies
weeks. Veronica Edmunds, head of in a constant quest to innovate and of scale make it more cost-effective
the UK sales team, shares what we improve. There has been a massive to upgrade the whole range. So, for
can expect from one of the world’s increase in investment by Haitian example, Haitian Generation 5 Servo
largest manufacturer of moulding to improve their manufacturing hydraulic machines will now offer
machines. excellence and infrastructure, Electric Screw Motors as standard, at
including a new site in Serbia to no extra cost. Thus, enabling a more
Premier Moulding Machinery has been manufacture up to 3000 machines a precise and reliable process with
the Haitian distributor in the UK for year for the European market. reduced energy consumption, not to
almost 20 years, so obviously we have mention that they are a lot quieter
seen huge changes in technology over What are the main differences that too.
that time. I guess it shouldn’t come moulding companies will see?
as a surprise to any of us that this fifth The HT X-tend software is available
generation from the market-leading Well, as you know, we have been on all Generation 5 and is included
manufacturer is so impactful. Haitian very vocal about the need for the UK as a standard option in the purchase
have always positioned themselves as Plastics Sector to invest in modern price. Charging customers extra
a high-quality brand, for whom the technology so that it can improve for features that are included on
customer’s experience is paramount. competitiveness and produce a rapid their machines is a policy that has
Unlike some suppliers, we are not return on investment. According to backfired on those suppliers who
in a race to deliver the cheapest the PMMDA, the UK has the oldest have tried it. Customers remember
functioning machine or, conversely, fleet of machinery in Europe, outside when car companies tried to charge
to use customers as revenue streams of Romania, and at the current rate to use heated seats that were already
post-purchase. will take more than 20 years to fitted in their vehicles, and the same
upgrade. In the meantime, European reaction is commonplace in our sector
The “Generation 5” range continues moulding companies are racing ahead, when manufacturers will “switch on
Haitian’s philosophy of sharing the with governments offering financial features for a price”. Our system is
advantages that their economies of assistance to their manufacturers to free of charge and can be turned on
scale produce, with our customers. help reduce their carbon footprint and off, by our customers, whenever
This time the step change is higher and improve efficiencies. Generation they require it. This software has
than previously seen, and that is 5 offers energy savings of between been tested on over 1000 machines

38 PLASTICS NEWS April 2024