Page 46 - Plastics News September 2023

FEATURE

This makes it an excellent choice for durability. It finds its applications in Secondly, it offers cost effectiveness
manufacturers who want to create heavy duty packaging scenarios such by requiring material to produce the
visually appealing packaging designs. as packaging and shipping sacks. same amount of packaging compared
Recent statistics indicate that 75% of Polyester on the hand offers versa- to alternative materials. Lastly, flexible
consumers are willing to pay more for tility as a type of flexible packaging packaging paper is beneficial for the
products that’re sustainable. So let’s paper with attributes like high clar- environment as it can be recycled and
explore the evolving world of flexible ity, dimensional stability and excellent is biodegradable.
packaging paper including its current printability. Its usage spans, across do- In addition to these advantages flex-
trends and potential, for growth. mains including snack packaging, pet ible packaging paper offers levels of
What is flexible packaging paper food packaging and pharmaceutical customization. It can be printed with
and its types? packaging. top notch graphics and designs mak-
Flexible packaging paper is a material Advantages of flexible packaging ing it an excellent choice for branding
that offers both efficiency and cost paper and marketing purposes. Its flexibility
effectiveness when it comes to pack- Flexible packaging paper offers sever- enables it to adapt to shapes and sizes
aging products. It is crafted using ma- al benefits compared to conventional effectively making it suitable, for a
terials such as polyethylene, polypro- packaging materials. One significant wide range of products.
pylene and polyester. The adaptability advantage is its capacity to safeguard Applications of flexible packaging
of this material enables its use, in ap- products from elements like mois- paper
plications spanning from food packag- ture, light and air. Consequently, it Flexible packaging paper is a versa-
ing to medical packaging. becomes an option for preserving tile material that finds its use in vari-
Polyethylene is a used and favoured product freshness and preventing ous applications, including from food
material for flexible packaging paper contamination. packaging and medical supplies.
because of its exceptional ability to Firstly, the lightweight nature of pack- Flexible packaging paper is widely uti-
prevent moisture penetration. It is aging paper makes it convenient to lized in the food industry to package
commonly employed in fields includ- transport and store. This not helps items like snacks, bakery products
ing food packaging, medical packaging in reducing shipping costs but also and frozen foods. Its lightweight na-
and consumer goods packaging. makes it more manageable for con- ture
In contrast, polypropylene is re- sumers to handle the products. facilitates transportation while its
nowned for its tensile strength and

46 PLASTICS NEWSASTICS NEWS September 2023
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