Page 71 - Plastics News September 2024
P. 71
PRODUCT NEWS
ALPLA and zerooo create reusable PET bottle for
cosmetic products
Key Highlights: a standardised solution for cosmetics and care
products.
♦ Packaging and recycling specialist ALPLA
and zerooo initiator SEA ME GmbH have de- From September, the first brands will be pre-
veloped a reusable PET packaging for cos- senting shampoo, shower gel, detergent, body
metics and care products. lotion and dental care products in 300-millilitre
♦ From September, the first brands will be PET bottles. This reusable and fully recyclable
presenting shampoo, shower gel, deter- plastic packaging is available in three colours
gent, body lotion and dental care products and is suitable for all caps. A laser-engraved 2D
in 300-millilitre PET bottles. data matrix code provides information on the
contents of each bottle and its circulation.
♦ Each zerooo reusable PET bottle is unique
with a laser-engraved 2D data matrix code, zerooo stands for reusable packaging that fos-
providing information about the content and ters the circular economy in the cosmetics in-
circulation history. dustry. The system offered by start-up SEA ME
GmbH offers brand manufacturers safe, afford-
Packaging and recycling specialist ALPLA and able and sustainable PET bottles, in addition to
zerooo initiator SEA ME GmbH have developed glass bottles, for the first time. Together with
PLASTICS NEWSASTICS NEWS
September 2024 PL 71 73
September 2024
